For any other purposes that we specifically communicate to you when we collect that information with your consent, or for which we have a legitimate interest, such as direct marketing, individual or market research, or anti-fraud protection and. To customize your experience, to conduct research and development to test and introduce new features and products, and to improve and monitor the effectiveness of our Service. To contact you to answer requests for customer support or technical support. To enable you to access and use the Service, including to manage user information and accounts. Information you give us during any support and feedback communications via email, postal mail or chat. Content that you share with other imo users on the Service, including message, photos, and videos as well as list of members in your chat groups (“Message Information”). Information that you post on your imo user profile (this might include profile pictures, and other information) (“Profile Information”). You also have the option of providing your first and last name, and a username in your profile We use your mobile phone number as your account identifier, and you will need to provide it to create an imo account. Information you give us when you register an account (“Account Information”). Information that you provide us directly What is it? Types of Personal Information we collect i. Some of the ways that we may collect personal information include information that you provide us directly information about you that we automatically collect from log data, IP addresses, and aggregated user data cookies information that you give us about your friends and your chat histories. We must collect some of your personal information to provide, support, improve, and market the imo service. Information We Collect, and How We Use It. 
We will use imo throughout this Privacy Policy when referring to the imo communication service that Baby Penguin, LLC provides through applications that we offer on various mobile operating systems and on Windows and Mac personal computer operating systems (collectively, the “Service”). Baby Penguin, LLC provides the imo service to users in the United States. We sometimes use capitalized terms in this Privacy Policy if they’re not defined here, they’re defined in our Terms of Service. Please take the time to read through this Privacy Policy to get acquainted with our practices. By using imo you acknowledge that the terms and conditions in this Privacy Policy will apply to you, as well as to any information that you provide us. This policy explains our information practices for imo users in the United States and how we process your information to provide our services. Imo takes your privacy seriously, and we are committed to maintaining the privacy of the personal information that you provide to us.
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